How can I implement new technology into my business?

How can I implement new technology into my business? I own a courier service business. Currently, I don't really employ much technology. What sort of cutting-edge software might benefit my business? I would like to use technology to boost my marketing/branding efforts too. Asked by asad khan Posted: Thursday, April 09, 2009  |  Found in Internet/E-Commerce

More answers by Steve Adams

Answer by Steve Adams There are a number of technologies that can help you with various aspects of the business. If you don't have one already, you should look into a good accounting package designed specifically for small businesses (rather than personal accounting software). They're fairly easy to use and will help you keep track of your cash flow and make things easier when tax time rolls around. You'll also want some sort of customer relationship management (CRM) system. Being able to capture information about customers -- especially their preferences and quirks -- really helps with building repeat business. It can also help you see who your best customers are so you can market to them more effectively. You can either purchase software to run it yourself, or you can use a "hosted" model where you login on the Internet to use it but the supplier takes care of all the technical management. READ MORE